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Streamline App

Video streaming platform consolidating content from multiple apps, demonstrating end-to-end UX process

Spring 2023

UX Research ·Mobile ·MCAD
Streamline App

Mobile streaming app solving content fragmentation


Objectives

  • Gain insights into user behavior and preferences on streaming apps
  • Create user personas, wireframes, and prototypes based on feedback
  • Develop streamlined user interface for mobile streaming
  • Iterate and improve design based on user testing

Overview

Fragmented content across streaming platforms creates user difficulty. Through research and feedback, I devised solution aggregating content from various services into one convenient platform.

Overview

Survey gathering insights from 20 potential users


Method

  • Conducted survey among 20 participants to understand streaming habits and pain points
  • Crafted user personas to empathize with needs and guide design decisions
  • Addressed users' primary mobile streaming context through interface sketches
  • Mapped user flows to visualize journey requirements
  • Iterated design in Figma refining UI and experience
Method

Final user flow defining requirements


Outcome

  • Testing revealed preferences for darker backgrounds and simplified search
  • Final prototype praised for simplicity and cool colors
  • Identified areas for improvement including more research and refined approach
  • Streamline demonstrates real-world problem-solving bringing content together

Process and outcomes presentation


Tools & Technologies

Figma · Adobe Illustrator


Links