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Streamline App
Student research project exploring the frustration of finding something to watch across too many apps
Spring 2023
Mobile streaming app solving content fragmentation
Objectives
- Gain insights into user behavior and preferences on streaming apps
- Create user personas, wireframes, and prototypes based on feedback
- Develop streamlined user interface for mobile streaming
- Iterate and improve design based on user testing
Overview
Fragmented content across streaming platforms creates user difficulty. Through research and feedback, I devised solution aggregating content from various services into one convenient platform.
Survey gathering insights from 20 potential users
Method
- Conducted survey among 20 participants to understand streaming habits and pain points
- Crafted user personas to empathize with needs and guide design decisions
- Addressed users' primary mobile streaming context through interface sketches
- Mapped user flows to visualize journey requirements
- Iterated design in Figma refining UI and experience
Final user flow defining requirements
Outcome
- Testing revealed preferences for darker backgrounds and simplified search
- Final prototype praised for simplicity and cool colors
- Identified areas for improvement including more research and refined approach
- Streamline demonstrates real-world problem-solving bringing content together
Process and outcomes presentation
Tools & Technologies
Figma · Adobe Illustrator